StillDSG Elevates UK Rap with a Purpose in New Single “Clouds Or Clout”

“Clouds Or Clout” is an incisive anthem and the latest offering from Portsmouth-based rapper, poet, and multi-disciplinary artist StillDSG, who asserts that the current obsession with social media validation must be challenged. Merging jazzy soul samples and spirited UK rap drums, the track is percussively bold and spiritually grounded. The song represents StillDSG's commitment to purpose over popularity.

StillDSG has Zambian roots and has lived in Birmingham, London, and Glasgow. He is an epitome of cultural cross-pollination. The latest single produced by Brooklyn’s XaneOTB epitomizes this cross-pollination, impeccably intertwining thoughtful lyrics with a freestyle-like energy that references Kojey Radical’s introspection and Skepta’s swagger.

“Clouds or Clout” is more than just another song; it is about the meaning behind it. StillDSG raps confidently about being spiritually aligned, walking in faith, and choosing inner growth over chasing ‘clout’. Lyrics like “It’s easy to chase the hype, but I’d rather follow light” really add substance and soul to the music.

Fresh off the success of BBC Introducing spins and nominations from the Portsmouth Music Awards, StillDSG is still Know'n and is carrying on with uplifting everyone through art, mentorship, and activism - that's always been their core message. “Clouds or Clout” is a song with a purpose, aiming to open our eyes, at the very least. The real impact on our mental well-being lies well beyond the algorithm.

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